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Spa retailer to occupy commercial real estate property

Serving Families Throughout Fort Walton Beach

A new retailer of spa, makeup and skin care products will debut in Central Florida in 2016. The company, called Bluemercury, will occupy commercial real estate spanning more than 2,200 square feet. It will become a part of one of the most well-known shopping districts in the region.

Bluemercury, which has ties to Macy's, already has stores in Jacksonville and Tampa Bay. Macy's acquired the spa and beauty concept earlier in 2015 for $210 million. The new store will open in the second quarter of 2016 in the space formerly occupied by a Penzeys Spices store.

Other retailers recently also made their debut in the same area as Bluemercury's future Central Florida location. For instance, Lululemon Athletica opened a store of more than 2,800 square feet; the shop sells upscale athletic apparel that are yoga inspired. In addition, the Shade Store opened a showroom of more than 1,600 square feet, while a restaurant known as Park Station 212 also opened there, featuring American rustic meals.

The commercial real estate market in Central Florida continues to remain vibrant as a result of these new store openings. This helps to attract brand new shoppers in addition to bringing loyal ones back. However, negotiating a commercial lease is usually much more of a complicated process than negotiating a residential lease, with a commercial lease featuring many legalities and practicalities that are not typically applicable to residential leases. An applied knowledge of the law might help individuals to structure deals that will help them to make the most of the real estate business opportunities afforded to them in Florida.

Source:, "Exclusive: New makeup retailer joins Park Avenue lineup (Video)", Anjali Fluker, Oct. 7, 2015

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